Specialty Chemicals and Polymers
Translating Technical Innovation into Market Growth
Helping specialty chemical, materials, and polymer companies capture demand in evolving industrial and energy transition markets.
The Changing Equation
The chemicals and polymers sector sits at the heart of the energy transition — from advanced materials for batteries and hydrogen infrastructure to sustainable coatings, adhesives, and composites. Global players are pushing innovation faster than mid-market firms can reposition. DSM helps these companies bridge the gap between R&D breakthroughs and commercial traction.
Ready to accelerate market adoption?
WHO DSM WORKS WITH
Specialty chemical producers and formulation companies
Advanced polymer and materials innovators
Engineering services firms supporting process design, testing, and scale-up
Equipment and OEM providers for process, thermal, and containment systems
Digital and software firms enabling asset performance, modeling, and ESG tracking
KEY CHALLENGES
Technical differentiation not translating to commercial value
Fragmented messaging across sales, product, and technical marketing
Limited visibility in EPC and OEM specification pathways
Slow adoption of sustainable or next-generation formulations
Need for partner alignment across value chain (producers–EPCs–OEMs–end users)
HOW DSM HELPS
Market Positioning Frameworks: Clarify value propositions for advanced materials and sustainability plays
Go-to-Market Strategy: Define target segments, influencers, and messaging that resonate with EPCs, manufacturers, OEMs, and end customers
Partner & Channel Programs: Build structured joint go-to-markets with engineering and technology partners
Pursuit Support: Position solutions during FEED and specification stages with EPCs and system integrators
Fractional Leadership: Provide ongoing C-level guidance to sustain growth and ensure alignment
RESULTS / OUTCOMES
Improved visibility along value chain
Stronger alignment between product, R&D, and commercial teams
Increased adoption of new materials in target applications
Consistent, credible messaging that wins at the technical and executive level